Jewellers: 10 storytelling ideas for your social media and blog

If you sometimes find it challenging to know what to share on social media then I get it.

Storytelling is a way to connect more deeply with your followers. If you think about anyone that you follow that you're interested in it's likely to be because they share stories with you. But it can be tough to know what to say so here are 10 storytelling ideas perfect for your social media and/or blog

 
 
 
 

If you sometimes find it challenging to know what to share on social media then I get it.

Storytelling is a way to connect more deeply with your followers. If you think about anyone that you follow that you're interested in it's likely to be because they share stories with you. But it can be tough to know what to say so here are 10 storytelling ideas perfect for your social media and/or blog posts.


  1. My origin story! Why did you start your business?

  2. The moment I started believing in myself…. Start with this prompt and let your customers know

  3. My whole life changed when… This prompt could lead anywhere! I use this one to talk about my son and how this changed my business

  4. The most interesting thing I have made so far. This is a really nice way to talk about your making skills

  5. My favourite tool I use and why. This can go along with some nice imagery or a video of your favourite tool

  6. Pick one word to describe your business. This can be a perfect way to introduce some of your values and what is important to you and your business

  7. Three things I wish I had known a year ago. This gives you an opportunity to talk about the year you have had

  8. The most exciting thing about the future to me is… You can share with your customers about new collections and partnerships or give them a sneak preview!

  9. A shower thought I recently had… This gives you a chance to be a little more jokey and playful

  10. Confessions of a handmade jeweller… Reveal some secrets perhaps or maybe some guilty pleasures!


If you found this helpful why not try this FREE 5 day challenge?

Click the button below to find out more and get started