Building a following on Instagram as a jeweller, why I'm joining the Silver Diploma with Kelly Twigg (podcast episode)
In this week's episode, Jess chats to Kelly Twigg, a jeweller known for her sea glass jewellery and active presence on Instagram. Kelly discusses her journey from a Navy career to becoming a self-employed jewellery maker. Kelly's Instagram success, boasting over 30,000 followers, is attributed to her authentic and engaging approach, sharing not just her work but also personal aspects of her life, which resonates with her audience.
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207: Building a following on Instagram as a jeweller, why I'm joining the Silver Diploma
With Kelly Twigg
In this week's episode, Jess chats to Kelly Twigg, a jeweller known for her sea glass jewellery and active presence on Instagram. Kelly discusses her journey from a Navy career to becoming a self-employed jewellery maker. Kelly's Instagram success, boasting over 30,000 followers, is attributed to her authentic and engaging approach, sharing not just her work but also personal aspects of her life, which resonates with her audience.
She emphasizes the value of community and genuine connections over merely using Instagram as a marketing tool. Kelly has enrolled on the Diploma in Silver Jewellery starting in September 2024. She talks about why she make this choice, despite being an established jeweller, so she can practice and hone her skills.
Learn more about Jewellers Academy
About kelly
Kelly began making silver jewellery five years ago, after leaving her career in the Royal Navy and taking a break to raise her family. A love for collecting sea glass and a wish to make something with it eventually led to her taking up metalsmithing and launching her own business. At the same time she started using Instagram, where her posts about her creative processes and willingness to freely share tips and ideas have earned her a loyal and supportive following.
Year long Jewellery Diplomas
Deadline day for enrolling on to one of our Diploma courses is fast approaching! Enrol by the 7th June 2024 to secure your place for a September 2024 start.
To find out more about our four jewellery Diplomas, take a look at the course pages below, you’ll find the course curriculum, examples of previous students work, tools and materials lists and your options to enrol:
Diploma in Silver Jewellery - the original one year online jewellery diploma, ideal for beginners to improvers looking for a structured, supported online training in making professional silver jewellery from home. From the fundamental skills like piercing and soldering through to creating wedding rings, working with gold and an array of stone setting techniques, this course has everything you need to start your jewellery journey.
Diploma in Fine Jewellery - for jewellers wanting to develop their skills further, this course has a focus on mastering techniques ideal for commission work, making engagement and wedding rings, tennis bracelets, earrings, necklaces, design and rendering and of course your metalsmithing skills.
Advanced Jewellery Diploma - for jewellers whos focus is to increase their technical making skills for advanced jewellery commissions and collection pieces. Stone setting techniques such as Pave, tension and channel setting taught by Scott McIntyre, engagement ring projects from Anelia Kuprina and Hayley Kruger, mixed media statement pieces from Michael Milloy and Katherine Richmond plus an advanced filigree workshop from Michelle Lierre
Diploma in Silver Metal Clay - Silver Metal Clay is a fantastic material to make jewellery out of, allowing space for tons of creativity, easy to do from home and great for starting or growing a jewellery business.
This course is designed for anyone looking to learn and master techniques in working with silver metal clay, suitable for complete beginners or improver level jewellers looking to advance their skills. With a variety of skills taught by Jessica Rose, Anna Campbell and Julia Rai, plus masterclasses from Joy Funnell, Anna Mazon and Tracey Spurgin.
questions about the diplomas?
If you have any questions about the course you are welcome to email them to us contact@jewellersacademy.com
You can also book a discovery call with Tori to find out more about the course and answer your questions.
Click the button below to book in. You’ll receive a Zoom link immediately via email so keep that safe.
Please ensure you make a note of the time in your diary and if you are no longer able to attend, please cancel the session so someone else is able to book in. You do this by clicking the link you receive and following the instructions. Thank you.
Your next episode:
If you’re on the fence about signing up for a jewellery diploma, this episode is for you! We share a live recording from a Q&A session with Jess and three of our jewellery diploma graduates. The jewellers answer questions about the diploma projects, the experience of doing the programme while working a full-time job, and much more. They also explain how the diplomas have helped them grow their skills and achieve their business goals.
