High quality photos are a must-have when it comes to building a strong brand presence. But for some, the idea of getting in front of the camera can make you want to run and hide. We’re joined by Vicki Knights, a leading family and branding photographer based in Surrey, to learn about why you need great photos of yourself and your products—and how to get them!
Read MoreTanya Butler is the founder of Butler and Grace. They make medical and ID bracelets - bracelets that could actually save your life! They also make personalized jewellery. Tanya was a winner of the Jewel Fund last year. We are so glad she’s joining us today.
Read MoreSuccess isn’t built in a day! In this episode we’re joined by serial crafter Lisa Johnson to remind us that building a successful jewellery business is possible—and it happens one step at a time. Lisa is the founder of the nature-inspired jewellery design business Country Designs by Lisa and specializes in metal clay work (aka, “adult play-doh”). She is a lifetime member of Jewellers Academy and shares with us just how she’s made the membership work for her needs, lifestyle, and business goals.
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Join in with our October jewellery-making challenge. This month the challenge is to make a matching set
Read MoreSo many of us are timid about pricing, concerned about upsetting potential customers, and simply aren’t charging enough to make a profit. If this sounds like you, it doesn’t have to be this way. In this episode, we unpack what may be causing you to undercharge along with simple exercises that can help you build confidence and charge what you’re worth!
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Underpricing is a big issue in the creative industry, particularly for women. On average, women charge 20% less than men for the same product/service. I’m here to tell you that it’s time to step into your worth. If you’re ready to take yourself and your business seriously join me for a FREE pricing strategy masterclass
Read MoreYou don’t have to “do it all” to launch a successful business—and Dee Young of NaturebyDay is living proof. A veteran member of Jewellers Academy, Dee has successfully grown her nature-inspired jewellery business from the ground up while finding a work-life balance that fits her lifestyle. In this episode, we chat about how she’s made over 650 sales through Etsy alone, the importance of having a community, and how she uses the Jewellers Academy membership to her advantage.
Read MoreDoes success in your jewellery business feel like a pipedream? Running a profitable business takes hard work, but it’s simpler than you might think! In this episode I speak with Anna Campbell, Community Manager at Jewellers Academy and a successful jeweller, teacher and psychology lecturer as we walk through the five essential ingredients to a thriving jewellery business.
Read MoreBarbara Yarde is a contemporary fine jeweller. She is a teacher with us at Jewellers Academy and is one of the mentors for the Diploma program. She makes incredible jewellery and today we’re talking with her about how to build a jewellery collection.
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Join in with our September jewellery-making challenge. This month the challenge is to make a stone set ring
Read MoreOn the podcast this week I’m joined by jeweller Michelle Lierre - founder of Lierreworks. Michelle specialises in filigree jewellery and is also a mom to three little people. We’re talking today about her journey and the work that she does.
Read MoreIf you’ve ever struggled with content on Instagram or any of your social media channels, you are not alone. Social media can be fun but it also can feel overwhelming. This week on the podcast I’m sharing some ideas for different types of content you can share on your social media as well as how to plan and get ahead.
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Would you like to work with Jewellers Academy?
An exciting opportunity has come up to work as the Administrative & Warehouse Assistant at the Jewellers Academy. This role is part-time (Permanent) 3 days per week
Read MoreThis is something most of us can relate to - the idea of going LIVE on your socials can bring a feeling of terror. And it doesn’t need to. Let’s talk about how to make it a nice experience for you and for your customers because going LIVE is really important!
Read MoreSally How is a jeweller and the founder of How Fine Designs. She is also a Pinterest expert and you may remember her from episode 11 of the podcast. Sally is joining us again this week on the podcast to share some updates on using Pinterest and is generous in sharing her knowledge of how to use it to grow our businesses.
Read MoreInstagram is one of my favourite social media platforms for jewellers to get noticed and make sales. There is so much you can do on Instagram so in this episode I am focussing on Instagram stories and 10 story ideas for your jewellery business. Grab a pen and paper and get thinking about how these ideas will work for you.
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Join in with our August jewellery-making challenge. This month the challenge is to make a cuff, bangle or bracelet
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August is here. In the UK we’re starting our summer holidays and what better way to spend our time than on jewellery?! So we’re having a summer sale to help make that even easier. Get 50% off our individual courses, jewellery making and business, until Wednesday 4th August. What would you like to learn?
Read MoreMarcus Osbourne was one of the winners of JewelFund in 2020. He took his extensive experience in jewellery manufacturing and started working on bespoke and commissioned pieces in wax. We caught up with him to find out more about his jewellery business, how he’s been doing since winning JewelFund and what he included in his application to ensure he won
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