You’ve probably heard stories of jewellers who’ve found success on TikTok, but if you’ve never posted before, getting started can feel overwhelming. In this episode, Jessica Irwin of Violet Moon Jewelry is telling us all about her experience with growing her business on TikTok. Jessica shares her top tips for jewellers who are new to the app, explains how she stays motivated and inspired, and shares some real-life examples of how posting on TikTok increased her sales.
Read MoreNo matter what the economy is doing, you can build a thriving, successful jewellery business. In this episode, Jessica Rose and Community Manager Anna Campbell share five important things to focus on in the midst of a financial crisis. They explain how our new book, “Start and Grow a Profitable Jewellery Business” can help you better understand your finances, find inspiration from other jewellers, and much more. Anna and Jessica also tell listeners about a special opportunity to get a free online course, so you won’t want to miss this episode!
Read MoreI’m so excited to share that my brand new book ‘Start and Grow a Profitable Jewellery Business with Jessica Rose’ is launching on Thursday 20th October 2022. But there’s more! Join me for the book launch event in London, UK on Saturday 5th November 2022 including live business workshops and a book signing. There is also a juicy bonus if you buy the book on the launch day - an online course Money Mindset for Jewellers included FREE if you buy the book on 20th October 2022 (course worth £249). And an exclusive book club Facebook group.
Read MoreWith so many places to buy jewellery supplies, it can feel overwhelming when you’re first starting out. In this episode, Jessica Rose shares a list of her favourite places to buy supplies, including everything from tools to gemstones to packaging. She also encourages you to join the Jewellers Academy Facebook Group to find recommendations from other jewellers for suppliers in your part of the world
Read MoreClare Yuille realised that no one really teaches makers how to pitch themselves and their work to retailers, so she decided to do something about it. As the founder of Indie Retail Academy, Clare helps jewellers and other makers sell their work to independent stores. In this episode, Clare shares some of her top tips for building and managing relationships with retailers, advice for selling during the holidays, and more.
Read MoreIf you want your jewellery business to grow, you need to commit to marketing it as consistently as you can. In this episode, jeweller Elin Horgan shares the strategies and routines that have helped her successfully market her business, without taking too much time away from the actual process of making. Elin is one of the featured case studies in Jessica’s book, “Start and Grow a Profitable Jewellery Business,” and she has so much valuable insight to offer!
Read MoreDeveloping your signature style as a maker is a constantly evolving process. And sometimes, you may not even realise that you have a recognizable style until someone else points it out to you! This was the experience of Ange Benjamin, who is the owner of Ange B Designs and a featured case study in Jessica’s book, “Start and Grow a Profitable Jewellery Business.” In this episode, Ange describes her journey of figuring out her style, and she shares tips for rediscovering your inspiration when you feel stuck, making the things you love, and staying true to your brand while still trying new things.
Read MoreAre you worried about the cost of living and how it could affect your jewellery business? Here are some free resources for you on how to deal with rising costs
Read MoreYou’ve seen her on television, and now she’s joining us on the podcast to talk about all things jewellery making! Nyanda Yekwai was a contestant on the BBC2 show “All That Glitters,” and in this episode, she shares some behind the scenes stories about what it was like to be on the show. Nyanda also describes her experience of becoming a jeweller and shares her best advice for anyone who’s just starting out in the business.
Read MoreIs it your dream to have your handmade jewellery sold in a store or a gallery? Jessica Rose shares advice on how to make this a reality!
Read MoreYou don’t need thousands of customers to have a profitable jewellery business, but you do need to understand which stage of business you’re in and plan accordingly. In this episode, Jessica Rose shares a preview of her upcoming book, “Start and Grow a Profitable Jewellery Business,” which talks about the three stages of growing your jewellery business. Jessica also explains who the book is for, what concepts it covers, and how you can stay up to date on all the events and resources surrounding the book’s release.
Read MoreIf you are thinking about selling your handmade jewellery online, Jess shares some helpful advice to get you started.
Read MoreChoosing the right prices is not just about picking numbers that your people will be willing to pay; it’s also about having confidence in yourself and not undercutting your fellow makers. To help ensure jewellers are paid enough for the work they do, we’re so excited to announce the Handmade and Well Paid Campaign. In this episode, Jessica Rose and Community Manager Anna Campbell share everything you need to know about this new campaign. They also talk about why pricing is so important and explain how building a community of other jewellers can help you succeed.
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Undercharging for your work is not sustainable and harms your business. But how do you respond to people who say your prices are too high? And what do you do if you secretly think they are too?
Read MoreCreate a beautiful bracelet with beads and chain together!
Read MoreHallmarking protects both the jewellery making trade and the people purchasing jewellery, but how does it translate to online jewellery sales? In this episode, Marianne Wilson from the British Hallmarking Council and Charlotte Turner from the London Assay Office discuss The HALO Award — an exciting new initiative that’s encouraging jewellers to get creative about promoting their hallmarks online. Marianne and Charlotte explain how you can apply for the award, and they also share some practical tips for jewellers who want to promote their hallmark online but aren’t sure where to start.
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All That Glitters is back with a second season and we’re beyond excited. Each week we will be holding a live watch party in the Jewellers Academy Facebook group and we’d love you to join us
Read MoreMould making is a great way to create interesting elements to use in your jewellery designs in metal clay. In this short video tutorial Jessica Rose will show you how to create interesting and unique moulds to use for your metal clay projects using a two part moulding compound.
Read MoreSearch Engine Optimization is a powerful tool for helping people to find your business online, but getting started can feel overwhelming. In this episode, Jessica Rose shares her top five, free tips to start improving your jewellery business’ SEO today! Whether you’re a new jewellery or you’ve been growing your business for years, these simple strategies can help you take your brand to the next level.
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