Tanya Butler is the founder of Butler and Grace. They make medical and ID bracelets - bracelets that could actually save your life! They also make personalized jewellery. Tanya was a winner of the Jewel Fund last year. We are so glad she’s joining us today.
Read MoreSuccess isn’t built in a day! In this episode we’re joined by serial crafter Lisa Johnson to remind us that building a successful jewellery business is possible—and it happens one step at a time. Lisa is the founder of the nature-inspired jewellery design business Country Designs by Lisa and specializes in metal clay work (aka, “adult play-doh”). She is a lifetime member of Jewellers Academy and shares with us just how she’s made the membership work for her needs, lifestyle, and business goals.
Read MoreSo many of us are timid about pricing, concerned about upsetting potential customers, and simply aren’t charging enough to make a profit. If this sounds like you, it doesn’t have to be this way. In this episode, we unpack what may be causing you to undercharge along with simple exercises that can help you build confidence and charge what you’re worth!
Read MoreYou don’t have to “do it all” to launch a successful business—and Dee Young of NaturebyDay is living proof. A veteran member of Jewellers Academy, Dee has successfully grown her nature-inspired jewellery business from the ground up while finding a work-life balance that fits her lifestyle. In this episode, we chat about how she’s made over 650 sales through Etsy alone, the importance of having a community, and how she uses the Jewellers Academy membership to her advantage.
Read MoreDoes success in your jewellery business feel like a pipedream? Running a profitable business takes hard work, but it’s simpler than you might think! In this episode I speak with Anna Campbell, Community Manager at Jewellers Academy and a successful jeweller, teacher and psychology lecturer as we walk through the five essential ingredients to a thriving jewellery business.
Read MoreBarbara Yarde is a contemporary fine jeweller. She is a teacher with us at Jewellers Academy and is one of the mentors for the Diploma program. She makes incredible jewellery and today we’re talking with her about how to build a jewellery collection.
Read MoreOn the podcast this week I’m joined by jeweller Michelle Lierre - founder of Lierreworks. Michelle specialises in filigree jewellery and is also a mom to three little people. We’re talking today about her journey and the work that she does.
Read MoreIf you’ve ever struggled with content on Instagram or any of your social media channels, you are not alone. Social media can be fun but it also can feel overwhelming. This week on the podcast I’m sharing some ideas for different types of content you can share on your social media as well as how to plan and get ahead.
Read MoreThis is something most of us can relate to - the idea of going LIVE on your socials can bring a feeling of terror. And it doesn’t need to. Let’s talk about how to make it a nice experience for you and for your customers because going LIVE is really important!
Read MoreSally How is a jeweller and the founder of How Fine Designs. She is also a Pinterest expert and you may remember her from episode 11 of the podcast. Sally is joining us again this week on the podcast to share some updates on using Pinterest and is generous in sharing her knowledge of how to use it to grow our businesses.
Read MoreInstagram is one of my favourite social media platforms for jewellers to get noticed and make sales. There is so much you can do on Instagram so in this episode I am focussing on Instagram stories and 10 story ideas for your jewellery business. Grab a pen and paper and get thinking about how these ideas will work for you.
Read MoreWhen you’re thinking about the growth of your business and where you want it to go it is crucial to start with the end in mind. This concept is borrowed from one of my favourite books - The 7 Habits of Highly Effective People by Stephen Covey. In this weeks podcast I talk about what you need to consider when you are wanting to grow, the difference between spending and investing in your business and what you need to ask yourself before making any decisions on your next steps.
Read MoreThis week on the podcast I’m joined by the jeweller and product photographer Karen Young. This episode is all about top tips for designing packaging for your jewellery and these 5 tips will be really helpful for you to think about, whether you want to upgrade what you have or are starting from scratch
Read MoreJeweller Lee Appleby was a quarter-finalist on the All That Glitters show on BBC2. This week on the podcast I am sharing an interview with Lee, a jeweller who hand makes all of his jewellery. He works in silver, gold, platinum and palladium. His business motto is “make your ideas come to life”, which is a lovely way to look at jewellery.
Read MoreToday I am joined by Julie Nicaisse, a winner of JewelFund 2020. JewelFund is a grant program that I set up in 2018 and each year I award grants of £1000 to jewellers along with one to one mentoring/business coaching. It’s a way for me to support jewellers and help them get to the next level. I love this part of my job as I get to work with some incredible jewellers and I’m excited to share that JewelFund 2021 is now open for applications. I’m excited to have Julie here to share her experience of growing her jewellery business, what she spent her grant on and her advice on applying
Read MoreOn the podcast this week I’m sharing the five things I wish I had known before starting my jewellery business. The real secret is that you don’t need to know anything before you start, you can just start. You will figure it out! But there are things that you learn along the journey and had I known them beforehand I would have made fewer mistakes and been more confident. I hope you can learn from these.
Read MoreOn the podcast this week I’m sharing an interview with Fiona Humberstone aka the Brand Stylist. Fiona is the authority on branding and we talked about her expert advice on branding for jewellers
Read MoreOn the podcast this week I am sharing about taking time off in your jewellery business. As someone who has experience with burnout, I know how important this issue is. As jewellers, we are often self-employed and that means we need to be more mindful of our own time and boundaries, including taking time off to relax and recharge. Let’s talk through how to be intentional about the time we take off and make good use of it.
Read MoreOn this week's podcast, I am joined by jeweller Sonny Bailey-Aird. You may know Sonny as a contestant on All That Glitters, the jewellery competition show on the BBC. Sonny is a self-taught goldsmith who runs his own business and creates one-of-a-kind pieces of fine jewellery. Sonny talks about his journey to becoming a jeweller via being a personal trainer, his experiences on All That Glitters, his advice to jewellers just starting out and much more.
Read MoreI am joined on the podcast this week by Catherine Erdly from the Resilient Retail Club. We’re going to be discussing how to effectively manage stock in your jewellery business. Catherine has been in the retail sector for two decades working with household names as well as independent start-ups. She is also a contributor for Forbes and has spoken at a number of trade shows.
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