How I Built a £30k Jewellery Business in 1 Year with The Jewellery Business Bootcamp - with Corrine Whillock of LuLu and Boo Jewellery (podcast episode)

Corrine Whillock is proof that it’s possible to grow a successful jewellery business from scratch, as she built her business to £30k in sales in just one year. In this episode, Corrine explains how the Jewellery Business Bootcamp helped her gain the confidence and knowledge she needed to invest in her business and start making sales. She also shares practical advice for other jewellers about overcoming fear, figuring out your pricing, and marketing your jewellery business. 

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what’s your word of the year for 2023?

Have you ever chosen a word of the year?

If you like the idea of starting the new year with a fresh attitude but struggle with the idea of resolutions then a word of the year could be the answer for you.

The premise is to choose one word that sums up what you want 2023 to be about for you. This is something you can come back to when you are making decisions to ensure that your focus fits in with the theme you have chosen for your year. Find out my word for 2023 and find your own too!

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Why You Procrastinate And What To Do About It with Patricia van den Akker From The Design Trust (podcast episode)

Procrastination is a natural part of running a creative business, but it doesn’t need to control you. In this episode, Patricia van den Akker explains why we procrastinate and shares practical tips for overcoming this habit. Patricia is the founder and director of The Design Trust, an online business school for designers and makers, and the creator of an annual planner designed specifically for creative business owners. 

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Building a cohesive brand identity as a jeweller

Building a cohesive brand identity that connects is another essential element to growing a successful and profitable jewellery business. In this short interview Jess spoke with jeweller Rachel Whitehead to find out how she went about creating a beautiful brand identity for her handmade jewellery business.

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A NEW Diploma to Help Grow Your Jewellery Business & All Three Jewellery Making Diplomas are Now Open for 2023 Start (podcast episode)

If you’re interested in developing your signature style and diving deep into learning how to run a successful jewellery business, our new diploma programme is for you! In this episode, Jessica tells us all about the brand new jewellery design and business diploma. She talks through each week of the curriculum, describes the benefits you can access by enrolling, and shares how you can find out more about each of our four diplomas. 

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Mastering the art of jewellery photography

Having great images of your jewellery is key to selling online and promoting your business. US based jeweller Melissa Giglio of January Jewelry is the perfect example of someone who has a very unique image style and stunning photography of her work, which is why Jess wanted to feature her in the new book, ‘Start and Grow a Profitable Jewellery Business’. Here’s what Melissa had to say…

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Five Top Tips for Creating Rings in Metal Clay with Anna Campbell - New Course Alert! (podcast episode)

Metal clay is an exciting material to work with, but it presents some unique challenges when it comes to making rings. In this episode, Jessica and Anna Campbell share a preview of our brand new course, “Ring Making in Metal Clay.” They explain how you can get a discounted rate on the course, and Anna breaks down her top five tips for making metal clay rings.

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Developing a unique signature style as a jeweller

Having a unique identity and signature style is something which all established, successful jewellers have in common. In the new book ‘Start and Grow a Profitable Jewellery Business’ Jess spoke with jeweller Ange B to find out how she developed her unique, identifiable style and see how it has helped her to connect with her customers.

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Jewellery Making, Recovery & Gratitude with Corkie Bolton - Founder of Metalsmith Society (podcast episode)

Corkie Bolton knew from the time she was in high school that she wanted to be a jeweller. Today, she’s the founder of Corkie Bolton Jewelry, and of Metalsmith Society, a community where jewellers can ask questions and share their knowledge. In this episode, Corkie opens up about her journey to starting her businesses, and she shares some goals she hopes to achieve in the future. Corkie also gives us a preview of her brand new book, “Metalsmith Society’s Guide to Making Jewelry.”

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Having a strong vision for your jewellery business

Having a strong vision for your jewellery business is key to its success. It will help you stand out from the crowd and continue to guide you as you begin to grow. A great example of a jeweller with an unshakeable vision is Emma Aitchison who features as one of the case study jewellers in Jessica’s new book, ‘Start and Grow a Profitable Jewellery Business’. In this blog post you can read a bit more about what Emma told us about her unique vision.

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How Argentium Silver Will Change Your Life - Meet the Inventor Peter Johns (podcast episode)

If you haven’t used Argentium silver before, you’re missing out. In this episode of the Jewellers Academy podcast, we talk with the inventor of Argentium silver himself, Peter Johns. Peter shares the fascinating story behind the creation of this material, and he answers some of our jewellers top questions about working with Argentium, sharing tips for soldering, fusing Argentium with gold, hardening, polishing, and much more.

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How to Sell Your Jewellery This Christmas (podcast episode)

Building trust and desire with your customers takes time, so now is the time to start marketing for Christmas! In this episode, Jessica breaks down her top tips for marketing your jewellery business via social media, email, and in-person networking. She shares some Instagram content ideas that work especially well for the holiday season, offers advice about discounts and promotions, and encourages listeners to get creative with their marketing. Wherever you are in your jewellery business journey, this episode has something for you!

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The Making of the Book, Start and Grow a Profitable Jewellery Business with Emma René (podcast episode)

“Start and Grow a Profitable Jewellery Business” is officially available, and in this episode, we’re giving you a behind-the-scenes look at the process of writing, designing, and printing this book. Emma René, the founder of Narratorium jewellery and the designer of this book, walks us through the process from start to finish and shares a sneak peek at some of the special features and topics covered in this book.

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