There are just 16 weeks until Christmas which is traditionally a busy time for jewellers. In this week's episode of the Jewellers Academy podcast, Jess and Anna Campbell discuss how to effectively prepare your jewellery business for the Christmas season, breaking down the actions by month sharing what to do and what not to do to have the best and most profitable Christmas yet.

Elin Horgan chats to Emma Stanton, a jeweller from Hove, East Sussex. Emma shares her journey into jewellery making, which began 19 years ago after taking evening classes. She discusses how her design process evolved from early inspirations, such as the sea, to focusing on shapes and textures.

Jessica Rose chats to Luke Brient, a jeweller who specialises in unisex jewellery featuring large gemstones and unique textures from sandcasting, shares his journey into the craft.

Kim Thompson chats to Katie Tovey-Grindlay, a social media and marketing coach with a unique journey. Katie shares how she transitioned from running a local dog walking and home boarding business to becoming a social media coach.

Jess and Elin Horgan delve into the art of wax carving, a technique used in jewellery making to create detailed designs that are later cast into metals like silver or gold.

The episode also highlights Elin's updated courses on wax carving, which include a Level 1 workshop covering basic ring and pendant making, and a Level 2 course focused on stone setting in wax.

Anna Campbell speaks with counsellor Alison Hughes. If you love jewellery making but struggle with the business side of selling your jewellery this episode is for you.

Jess interviews Emily Little, the owner of The Little Wedding Jeweller, who shares her unique journey from wellness to jewellery making. Emily discusses how her experience running a wellness centre led to burnout, prompting her to seek new forms of self-care.

Elin Horgan talks to Rachel Connor, a writer and transformational life and creativity coach. The discussion delves into the essence of creativity, exploring its broad and deep significance beyond traditional artistic practices.

In this episode, host Kim Thompson chats to Natalie Watson from Erinna Jewellery. Natalie creates jewellery inspired by Greek Mythology and is passionate about offering size and disability-inclusive jewellery.

In this week's episode, host Elin Horgan talks to Victoria Thomas, a freelance digital marketing specialist. Victoria, who focuses on SEO and Google Ads, discusses the importance of Search Engine Optimisation (SEO) for small businesses. She explains that SEO is about enhancing a website's visibility on search engines like Google, which helps drive more traffic, improve user experience, and ultimately boost sales. Victoria also outlines seven key reasons why SEO is crucial, including understanding customer needs, building a stronger brand, and providing long-term success.

This week on the podcast, host Anna Campbell is talking with Kirsty Maynor all about change. Kirsty Maynor is the Founder and CEO of The Firefly Group. She is a certified coach and leadership expert with decades of experience and the best-selling author of "Untangled, a practical and inspirational guide to change we choose and change we don't'

In this conversation, Anna and Kirsty talk all about change, including why we may feel threatened by change, even positive change. They also talk about the change skills to develop to help you navigate your life.